The slowly fading magic of Cinema

With a certain price of admission and a promise for the unseen they let you in and seat you as per you wish. And your eyes are fixated on the screen while your hands dig through the popcorn , till you can scratch the bottom of the tub. Sips of cokes and dips of nachos wrap you to your seat as you go for a mesmerizing ride. That is the magic of cinema, the movie theaters that surround our very existence. But cinemas are growing old, and have seen a slow run recently. The hits to their business have gotten more brutal.

According to ‘the Hollywood reporter’ and many other sources, 2014 was the worst year for movie theaters since 1995.  The sales declined by 6% in 2014, over 2013’s sales. And the worst part is that the decline was seen in the age group of 14-24, which was the population that was allured the most by cinema theaters in 2010. There are further various other factors that contribute to the fall in cinemas. The price, the convenience, the alternatives. A cinema theater today isn’t just competing with other cinema theaters, but also with all the other alternatives that million dollar companies are supplying the consumers with.

So, here is bringing to you an amazing app to streamline movies as well as online T.V shows; ShowBox.

People these days wait for a good movie before they charge in to buy the tickets, all the other movies that pass them by are either illegally downloadable or legally purchasable. This brings them back to their homes and affront their television screens or for a cost which beats the price of admission. Netflix and HULU are two of the biggest names of such apps which provide online streaming of shows at a very small cost. Shadow Box is another such app, which brings the movies on your phone or tablet’s screen at negligible prices. When given alternatives like these, why would anyone pay a sum of 300 rupees or 12$ for the magic of cinema. Because experience is all a cinema can deliver, convenience tags along with it. And these apps which provide online streaming of movies already deliver convenience, leaving cinema with just the experience aspect.

Once the ShowBox for iPhone file is downloaded, you could easily use it on your android phone by opening it through the file viewer.

Cinema theaters themselves are at fault for the fall in their attendance, more than these convenience apps. They have sustained themselves on the same model of business since more than a century. In 1908, John P. Harris opened the first movie theater called Nickelodeon in Pittsburgh, charging  5 cents as the price for admission. It was an indoor exhibition space, projecting videos for the audience who sat on their respective seats. And after 1908, popcorn entered the theaters in 1912.  Nothing much has changed since then. But it’s high time that cinema theaters adopt a new business model , or a new approach towards their viewers . Because now experience is all cinema has to deliver. Theaters just need to  bring back the magic with a new model of implementation and they  won’t lose their market. Not now, not in the next century.

Various Sources Of Entertainments

Entertainment would have a varied meaning to different group of people. For few, engaging themselves in reading activity would be productive and better way of time utilization, whereas for others watching movies or that favorite show on television would be a mode of entertainment. We can further break different kinds of entertainment in several segments.

  • Reading
  • Watching Movies
  • Music

Engaging one in any of the above style of entertainment depends on different age group or interest & hobby of an individual. Let’s look into each of them separately.

  • Reading-

Books are our best friends. This expression holds true to everyone. People, who are passionate about reading, can never get exhausted of reading everything and anything. It is an activity which existed since the time when others like movies or drama did not even exist. Reading stuffs which motivates or inspire us is the best food that we can feed to our brain. Rather than concentrating on thoughts which consumes your energy, it’s best to invest in activity of reading. People, who cultivate reading as their hobby, are never alone. Not only is it the best way to endow our time in doing something as fruitful as reading, it also adds to your knowledge bank. You need not always stick to reading heavy stuffs, but even picking up a news paper and glancing at the page 3 gossips keep you trendy enough. So to sum up, picking upon anything and everything that you find to swallow that would interest you, keep you hooked to it and above all if it adds knowledge, then reading is the best pick for passing your time. And what best when Reading becomes a key for learning!

  • Watching Movies-

When it comes to entertainment, nothing would appeal to our senses than watching movies or that drama or show on that big screen. Talking about movies, there are so many varieties out there that it would woo everyone according to their taste. People are crazy about those big screen gossips, celebrities that it feels like time is limited for them to carry out their fascinating hobby of dedicating their entire time to movies. Catching up with our friends or hanging out with them at cinema hall is one intriguing prospect today. Our weekends are booked up with so many things scheduled on our agenda, where watching latest movies tops the list. And even movie world has evolved since its existence of 100 years. Considering the phase of being a medium of passing the time to being a source of knowledge and entertainment, movies are becoming more mesmerizing and an enticing possibility of entertainment. So all movie buzz people out there, it has become the best source of uplifting the energy level and enthusiasm!

  • Music

Listening to music could be termed as the most alluring and mind changing hobby or source of entertainment. Not only does listening to music change your mood, it takes you entirely to another world. Listening to right music at the time of your lows, can serve the purpose of optimise that positive feeling and remove that remote or sad emotion crammed inside you. It could prove to be an instant recipe for swaying your mind from that drifting mood to cheerful and lively state of mind which would eventually bring smile on your face and shoot up your energy! So all music lovers enjoy listening to that song those swifts you off from that not so good mood!

Other than those mentioned above there are yet many source of entertainment that are not only source of entertainment but also a great mood swingers! Just like the Movie Box App